So, it's finally here – just over 10 years since Amazon's Alexa voice assistant sparked a new (and ultimately underwhelming) age of voice assistants, it's just been given a major AI brain transplant.

Amazon is gradually rolling out its next-generation Alexa assistant within its own product ecosystem, but the latest recipient of Alexa+ is BMW. Amazon has announced the latest version of Alexa Custom ...

Amazon unveiled an AI-boosted version of its popular voice assistant Alexa that it says will "have more personality," check a ...