Not everyone has warmed up to the idea of a Lamborghini SUV. How could the Raging Bull make an overweight, high-riding people hauler? Pretty easily actually, and it's been a resounding success. The ...

That electric assist takes the form of a 189-hp, 356-lb-ft permanent magnet synchronous electric motor embedded in the Urus SE's eight-speed automatic transmission, supported by a 25-kWh battery ...

One of my favorite perks of this job is showing off the fancy cars I occasionally get to friends and family. The first time I sat in the 2025 Lamborghini Urus SE, I couldn’t figure out how to shift ...

The Sant'Agata Bolognese exotic Italian automaker had another great sales year in 2024, and the first months of 2025 continued down the same positive path – and it's mostly because of the continued ...

Forbes contributors publish independent expert analyses and insights. I write about the automotive industry and where it is headed next. Even Lamborghini needs to go electric, and so the Italian ...

The south of Italy is not lawless, but it is law-lite. Proof comes as I'm driving the new Lamborghini Urus SE on a two-lane road in Puglia, the heel of Italy's boot. I'm in a line of traffic, all ...

The Lamborghini Urus SE includes 37 miles of all-electric range on a full battery at speeds up to 80 mph. Starting at $262,359 (including a $3,995 delivery fee), the Lamborghini Urus SE is powered by ...

Lamborghini provided flights from Albany, New York, to Bologna, Italy, and accommodation so Ars could drive the Urus SE. Ars does not accept paid editorial content. The original Urus was an SUV that ...

Lamborghini built its reputation with outrageous supercars like the Miura, Countach, and Diablo, but today its bestseller is the Urus SUV. And a new plug-in hybrid version of that car could make or ...

Soon, the SE will be the only Urus on sale, as Lamborghini plans to phase out the current S and Performante versions of its exotic crossover. And this this model has started gaining traction with ...