AI, trust, wellness, value, authenticity and proof-led sustainability with real-world examples and brand action ...

Trend fatigue is rising as fast fashion trends accelerate. Understand the effects on consumer fashion behavior and how ...

The retail landscape is in flux. What may have worked for retail marketers just a few years ago may no longer have the same impact today. Why? Buyer journeys are evolving, spending habits are shifting ...

While blockbuster drug innovations have changed health outcomes for decades, we’re now seeing signs that GLP-1 medications like Ozempic and Wegovy may be changing something broader: the consumer ...

As we enter the second half of this decade, consumer behavior continues to shift rapidly. There are many factors at play from rising consumer costs to higher digital engagement to an increased demand ...

The CEO is sounding alarm bells around a growing trend that is hurting profits. Wayfair is facing some unexpected financial headwinds, and its CEO, Niraj Shah, is calling out the source of the problem ...

In May, owners of pharmaceutical company Novo Nordisk revealed that more than 25,000 people a week are signing up to use its weight loss drug Wegovy in the U.S. The pharmaceutical is designed to help ...

Forty-four percent of consumers discover new products or brands through online ads, and 33% through search engines, but data released Tuesday suggests editorial sites are often overlooked and ...

If behavior change is the next big thing to usher in consumers' adoption of mobile health, then the consumers must first trust their mobile technology, according to Deloitte physician Harry Greenspun ...

Ali Hussain has a background that consists of a career in finance with large financial institutions and in journalism covering business. Luis Alvarez / Getty Images Consumer reviews are an important ...