It's time to prepare for heavy snow this weekend as a rapidly intensifying winter storm arrives.

A strong winter weather system has the potential to develop into a bomb cyclone off the East Coast later this weekend.

The “bomb cyclone” about to wallop the East Coast has been referred to as a bombogenesis by meteorologists — leaving many scratching their heads. It’s also left Americans still digging themselves out of a foot or more of snowfall from last weekend’s Winter Storm Fern, worrying about being buried by another few inches.

A powerful storm will develop off the Southeast coast this weekend amid brutal cold. This bomb cyclone will bring snow and strong winds to parts of the East Coast as it moves north.

A brewing nor'easter is eyeing the East Coast that will likely intensify into a bomb cyclone. Track the weather conditions below with live radar and weather maps that will continue to be updated 24/7.

A life-threatening bomb cyclone is barreling towards the Northeast — threatening to slam New York City with even more snow and a record-breaking stretch of subfreezing temperatures. The powerful storm is expected to swirl into the city Saturday night or early Sunday, dumping up to 3 inches of snow in the already-buried Big Apple .

Snow, wind, coastal flooding, and even blizzard conditions could be possible with the storm expected to impact Massachusetts on Sunday — but location is everything as this forecast comes together.