The Video Advertising Bureau has recommended that advertisers and media sellers adopt households or persons ... Read More ...
OnAudience (www.onaudience.com), a global data provider specializing in data-driven audience solutions which gathers data from over 200 markets, today announces its new partnership with Amazon Ads, ...
Here's how LinkedIn professional attributes support intent, automation, and creative decisions across Microsoft Advertising.
National CineMedia Announces Bullseye to Further Enhance its Data-Driven Solutions with AI-Powered Hyper-Local Targeting Capabilities New partnership with AdGreetz expands innovative performance ...
Advertisers and their agency partners are well-versed in assembling audiences based on who they want to reach. Yet effective audience composition isn’t simply about deciding who is ideal; it’s also ...
OpenAP, the data-driven, data-matching platform for publishers, has now expanded the number of platforms it will serve. What -- if any -- specific effect this will have on the marketplace going ...
On the latest episode of The Transfer Show, hosted by Trev Downey with guest Dave Davis, the headlines were dominated by Trent Alexander-Arnold’s likely exit to Real Madrid. But buried beneath the ...