Most stories about “millennials” focus on middle-class, educated twentysomethings, while the ones who grew up poor or working-class are simply ignored. Welcome to Uncovered, a series that sheds light ...

As the last of Gen Alpha is born in 2025, this cohort now makes up 24% of the global population. Known as "Gen AI," these ...

Mr. Rohit Gupta [email protected] Every generational shift in learning brings with it a fresh set of expectations, ...

The newest adults, affectionately known as Gen Z, are characterized as digital natives, having grown up immersed in a world with smartphones and tablets. Because they never knew life without a ...

The way Gen Alpha children (born from 2010-2024) interact with money is a seismic shift. We're witnessing the rise of "cashless kids," a generation managing finances digitally through apps and prepaid ...

Companies crave loyalty from ultra savvy digital native Gen Alpha, but earning it takes a uniquely engaging approach The trick just may lie in harnessing the interactivity of video games in ways not ...

The digital natives are old news. We are witnessing the birth of an entirely new generation of AI natives, and it is fascinating to see how they will respond to the world around them. First, the good ...