Through the centralization and automation of messaging, distributed marketing can offer communications without borders. What exactly is distributed marketing? It focuses on enhancing collaboration ...

Today, marketers in the corporate home office and/or franchise headquarters are pushing a larger percentage of their marketing and advertising dollars to the local QSR, allowing that local entity to ...

During the early years, marketing was only handled by a team of highly-skilled and experienced marketers. Today, representing a brand is no longer limited to marketers alone. Employees, vendors, and ...

Most large enterprise organizations have some type of distributed marketing model in place. This means the central corporate marketing department and local business units share responsibility for ...

I recently opted in to receive a newsletter from a retailer that has both physical locations and an online presence. Shortly thereafter, I received a welcome message, which is normally a good sign of ...

Distributed Marketing, Salesforce 's latest release, wants to help marketers add personalization to corporate-level marketing campaigns. The new product enables local, franchise, and partner marketers ...

Thousands of companies sell products and services through regional or local outlets. These outlets may be branch offices or company-owned retail stores, or they may be related but independent business ...

SUNRISE, Fla.--(BUSINESS WIRE)--SproutLoud, an industry leader in distributed marketing automation software, is proud to announce the reorganization and expansion of its leadership team to support the ...

The marketing channel and distribution channel go hand-in-hand. Essentially, without the distribution channel or process, the marketing channel would not exist. The distribution channel includes all ...

Distributed Marketing, Salesforce 's latest release, wants to help marketers add personalization to corporate-level marketing campaigns. The new product enables local, franchise, and partner marketers ...