Soap manufacturers attempt to respond to consumer expectations by selling their products mainly through traditional classes of trade where consumers expect to find such products. These traditional ...

Before developing a distribution channel strategy, it's important to revisit what a distribution channel actually is. Put simply, a distribution channel is the path that a product or service takes to ...

Think about the retail evolution toward big-box stores. Now we do our holiday shopping at one superstore instead of six specialty electronics stores. Elsewhere, rising health-care costs and the ...

Learn how to increase sales, expand market reach, and enhance competitive advantage by making products readily available to consumers where and when they want them. In the interconnected world of ...

Logistics has developed into a science of efficiency. But these days, distribution center efficiency is about far more than how fast you get your orders out the door. Long-term cost efficiencies ...

Discover how allocational efficiency optimizes resource use, balancing societal needs with economic growth. Learn essential criteria for efficient markets.