Lay's heads back to the farm in 2026 Super Bowl commercial teaser

Lay's is back in the Super Bowl commercial scene in more ways than one in 2026. A longtime Big Game advertiser, the brand ...
AgWeb

‘The Little Farmer:' The Story Behind a Super Bowl Commercial That Captured Hearts and Put the Spotlight on Agriculture

It was a Super Bowl commercial with a story, and one that sprouted from a real potato grower in Wisconsin. Frito Lay and PepsiCo helped put the spotlight on agriculture Super Bowl Sunday, while also ...
Variety

Lay’s Chooses Sweet Over Salty for Potato Chip Pitch in Super Bowl

Frito-Lay is getting ready to turn traditional notions of potato-chip advertising into mash. The snacking giant, part of PepsiCo., will run a minute-long Super Bowl commercial for its flagship Lay’s ...
Hosted on MSN

St. Johns County potato farm family featured in Lay's Super Bowl commercial 'The Little Farmer'

One little potato; one big dream. If you watched the Super Bowl on Sunday, you may have seen a 5-year-old potato farmer from St. Johns County featured in a Frito-Lay commercial. DeLee Parker, 5, and ...