Google search and Shopping ad clicks are surging, offering advertisers a rare opportunity to reach high-intent audiences while CPCs remain stable.

Niche markets don’t generate enough data for standard Google Ads playbooks. Learn how to use signals and automation when ...

Mid-flight budget changes trigger step changes, new limits, and revised forecasts. Here’s how to model the impact and avoid ...

Google Ads is expanding Performance Max reporting with new asset segmentation and a beta channel report that shows results by surface. Google's automated Performance Max campaigns now show detailed ...

Ads in AI Overviews are already performing at "about the same rate" as traditional search ads, according to Google's VP of ...