The behavior graph is a dynamic, real-time representation of consumer actions that offers a more accurate understanding of intent compared to traditional demographic-based models. Artificial ...

My daughter started fifth grade this month with a wonderful new teacher and, to my delight, the absence of one of the most annoyingly ubiquitous “tools” in modern classrooms today: the behavior chart.

As the world races toward carbon neutrality, electric vehicles (EVs) have emerged as a cornerstone of sustainable transportation, particularly in developing nations like China. However, simply ...

Context: In the evaluation of the Healthy Kids, Healthy Communities initiative, investigators implemented Group Model Building (GMB) to promote systems thinking at the community level. As part of the ...

PayPal (PYPL) announced the launch of PayPal’s Transaction Graph Insights & Measurement program, providing merchants & advertisers with a unique, ...