GameSpot may get a commission from retail offers. Ubisoft is using AI hoping to create a new kind of NPC that players can have more in-depth conversations with beyond predetermined lines of dialogue.

In late 2018, just weeks before the U.S. midterm election, a term any gamer would recognize began to bubble up into political conversation. NPC (short for non-player character) became the alt-right ...

Throughout its history, Ubisoft has ushered in new standards for what a game can be and look like which shook the industry when they first arrived and all these years later have become foundational ...

Discover how open-world game development works, from the complete game design process for creating vast maps to building advanced NPC systems that bring worlds alive.

Charming Holiday is a news article writer from the United States who has been working with GameRant since August 2023 and self-publishing since May 2025. He is a former cultural policy advisor who has ...