LEGO unveils new LEGO Smart Brick at CES — here’s everything you need to know

At first glance, LEGO’s Smart Brick looks like any standard LEGO brick — but inside is a tiny custom ASIC chip smaller than a ...

The first sets with Lego’s new Smart Brick are now available for preorder

Lego is launching its new Smart Play system with three Star Wars sets that will be released on March 1st. ...
Cybernews

CES 2026: LEGO touts AI-powered play with new sensory activated SMART Bricks and Minifigures

LEGO introduces its AI-powered SMART Play system at CES 2026, with SMART Bricks, Tags, and Minifigures, designed for ...

Lego's Innovative Smart Brick: A New Era of Play at CES 2026

Lego has taken a giant leap into the future of play with its debut at CES 2026, showcasing the groundbreaking Lego Smart Brick. This innovative toy not only changes colors but also produces sound ...
SW Iowa News Source

Lego launches Smart Brick and high tech Star Wars toys at CES 2026

After days of intense secrecy Lego has finally unveiled its Smart Play System which it says will allow toys to come alive in ...

Introducing the New LEGO SMART Play Platform Featuring LEGO Star Wars

In a groundbreaking development for both Star Wars enthusiasts and LEGO fans, the new LEGO SMART Play platform promises to revolutionize the way we engage with brick-built creations. This innovative ...