LONDON--(BUSINESS WIRE)--Quantzig’s innovative customer lifetime value modeling combined with advanced analytics solutions helped a global telecom company to reduce their customer attrition rates .
Opinions expressed by Entrepreneur contributors are their own. Like everything good in the world, customers have value. And while their value as people is immeasurable, their value as customers can be ...
The five toolkits were developed by marketing professors Thomas Steenburgh of HBS and Jill Avery (HBS DBA'07) of Simmons School of Management. We asked Steenburgh to explain how practitioners can use ...
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