A menu is so many things: calling card, salesman, a fantastical story that takes you on a culinary journey around the world. On second glance, however, you may notice that restaurant menus are not as ...

When you go to a restaurant, you likely don't think of a menu as an advertising tool — it has all the necessary information. But it turns out menus are as much of an ad for expensive items as anything ...

Menu engineering is both an art and a science, but it’s the science part that usually trips up most restaurant operators. Here’s how to gather the right data so the science of designing optimized ...

Walk into any pizza shop and an aroma of dough, sauce and cheese will waft throughout the building. Pizza shops have the advantage of giving off a good first impression through smell but when that ...

Cristina Stewart receives funding from the Wellcome Trust. Rachel Pechey receives funding from the Wellcome Trust. More people cutting back on meat would be good news for the planet, but humans have ...

In order to smooth out the traveler’s journey, Ideation Design Group creates memorable dining experiences at airports throughout the country by designing an oasis within the intensity of travel. IDG ...