From creating virtual experiences to selling tickets within games and social media, Hollywood is trying to capture the attention of young fans in places they frequent.

How Roblox and Fortnite are being utilized by Hollywood studios to spread brand awareness, even as safety proves to be an ...

Roblox has announced a "suite of innovations" across AI and creator monetization, and revealed that over the last year, creators earned over $1 billion through the DevEx program. At last week's Roblox ...

While it’s easy to look at something like Roblox and say that it’s a place where “you can just play games for a while,” the truth is that there are plenty within its ranks that do far more than just ...