Here's why you need social advocacy program to drive employee retention and customer acquisition – and how you can get started. In my work for the last 15+ years in utilizing social media to develop ...

Forbes contributors publish independent expert analyses and insights. I write about social and digital media. Social advocacy, or employee advocacy, as it is otherwise known, has begun to gain ...

Word of mouth marketing is nothing new. But today’s technology gives brands ways to accomplish it more efficiently by marshaling their internal teams to act as social media advocates. According to ...

Fashion and culture are more than trends. Learn how political fashion and social justice style amplify social movements and ...