For wholesalers, 2011 will be all about “supply, supply, supply.” Wholesalers coast to coast are getting creative when it comes to stocking tires in light of historically poor fill rates, brought on ...

Southfield, MI-based retail tire chain Belle Tire has selected independent full-service agency Cramer-Krasselt to be its new creative and media agency. The client has 182 locations across the Midwest.

You may look at your tires as you pass by your car in the parking lot and think, “They have plenty of tread left. They should be fine.” But if you can’t remember the last time the tires were replaced, ...

Did you know that old tires can be used to make new, innovative concrete? Or to build strong, autonomous houses? The recycling of old car tires is among the most pressing environmental issues of today ...

The conventional wisdom among drivers of all-wheel-drive vehicles has been that when they need to replace a single tire, every tire should be replaced. Doing that ensures that the AWD system won’t ...