Everyone wants a brighter, whiter smile, right? As a society, we’re constantly bombarded with images of celebrities, models and politicians with perfect, photo-ready teeth, which in turn makes us want ...

(NEXSTAR) – Brace yourself for $10 toothpaste. That’s how much Colgate’s new 3-ounce tube of teeth-whitening toothpaste costs. Colgate-Palmolive CEO Noel Wallace announced the product at a consumer ...

Select independently determines what we cover and recommend. When you buy through our links, we may earn a commission. Learn more. The American Dental Association recommends brushing your teeth for ...

Select independently determines what we cover and recommend. When you buy through our links, we may earn a commission. Learn more. The American Dental Association recommends brushing your teeth for ...

New York Post may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. When you’re getting your photo snapped, are you ...

Have you ever seen a photo of yourself, checked your smile, and thought, "I could use some teeth whitening"? Well, a lot of us have been there. The good news is that you can give your smile a little ...

At-home teeth whitening kits or toothpastes are great for getting a whiter smile at home without the costs of in-office treatments. However, it's important to remain realistic about what you can ...

The new tooth-whitening algorithm allows shoppers to simulate the results of Colgate’s Optic White Overnight Teeth Whitening Pen in seconds. NEW YORK--(BUSINESS WIRE)--Perfect Corp., the leading ...

Spring is a good time to practice some self-care while focusing on your beauty routines — including teeth whitening. If you're looking for more reasons to smile this spring, why not start with ...

The seemingly simple process of whitening your teeth is rarely ever easy. Brightening kits don’t always work, and they’re tedious beyond belief. Further, dental insurance doesn’t cover cosmetic ...