"Our goal with the 28-70mm F2 G Master was to create a high-performing zoom lens that could be a strong single lens alternative to multiple primes," said Yang Cheng, Vice President of Imaging ...

Tamron unveils its latest high-end standard zoom lens for portrait photographers—the full-frame 35–100mm f/2.8 Di III VXD, designed for Nikon and Sony mirrorless systems. NEW YORK, Feb. 18, 2026 ...

Sony's lens department is on a roll. Its superb FE 85mm F1.4 GM II bagged our 2024 lens of the year award; the recent FE 28-70mm F2 GM picked up a five-star rating; and now we have the FE 50-150mm F2 ...

This exceptionally small, light and bright standard zoom for crop-sensor mirrorless cameras is the ultimate workhorse lens. SIGMA's first APS-C size mirrorless zoom lens has a versatile full-frame ...

SAN DIEGO—Sony Electronics has introduced the 28-70mm F2 G Master, its first zoom lens with a constant F2 aperture and the 77th lens in the Sony E-Mount lineup. This full-frame lens offers a versatile ...

The 70-200mm market is crowded, but serious photographers looking for a good telephoto zoom lens should seriously consider Sigma's high-end but relatively affordable telephoto zoom. Stephen Shankland ...

Sony introduces the FE 28-70mm F2 G Master lens for E-mount cameras, offering a constant F2 aperture, high resolution, and fast autofocus. Ideal for portraits, sports, and video, the compact lens ...

The new telephoto zoom lens joins the NIKKOR Z 24-70mm f/2.8 S II standard zoom lens as the latest in Nikon's "trinity" lenses. The epithet refers to the professional-grade sets of zoom ...

SIGMA Corporation of America, the US subsidiary of SIGMA Corporation (CEO: Kazuto Yamaki. Headquarters: Asao-ku, Kawasaki-shi, Kanagawa, Japan) is pleased to announce the upcoming release of the ...

Ready 35-100mm f/2.8 Zoom Lens Tamron is announcing a new high-end standard zoom lens for portrait photographers, the full-frame 35-100mm f/2.8 Di III VXD lens for both Nikon and Sony mirrorless ...