For example, Struckman-Johnson et al. (1990) examined the effect of fear appeals in condom ads evoking the threat of AIDS infection and found that a fear appeal was highly effective in …

prevention program and mark the initiation of federally funded PSAs that explicitly discuss condom use on television and n- fection, mark a significant break from the past,: Brossadded. …

condom production companies and one similar to the risk-based ads often used by anti-STI campaigns, in order to see how that different messaging impacts respondents’ attitudes about …

Apr 16, 1987 · NBC feels condom ads aren’t wanted By Leta Parks Staff Writer The majority of U.S. citi zens do not believe compan ies should advertise condoms on television, according to …

This guide can be used in conjunction with the worksheets contained in this toolkit to help you design and implement high-quality condom promotion campaigns using social media …

What happened? l think that the latest wave d. acceptance for this type of ad wasn't a de­ layed reaction to the STD we're all so worried about; AIDS. Now it is conunonplace to see condom …