We hit 103 active racquet subscriptions in 3 months. Here's the model: Three tiers built around actual player behavior: → Bronze ($15/mo): Older gen racquets for cautious beginners → Silver ($25/mo): Current models $5 stringing discount (80% choose this) → Gold ($75/mo): Two racquets $15 stringing discount for our frequent string breakers The insight: Players don't want to own the wrong racquet. They want access, flexibility, and confidence before committing $200 . The result: Recurring revenue
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We hit 103 active racquet subscriptions in 3 months. Here's …
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Tennis looks different for everyone, and that’s a good thing! Playing is just one piece of a much bigger community built around shared passion and people coming together. What does tennis mean to you? 👇 #tenniscommunity #tennisforeveryone #adulttennis #tennislife #localtennis
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